As part of its FY2027 portfolio expansion, Royal Enfield will introduce new models in the 350-450cc, 650cc and 750cc segments.
Royal Enfield has big plans for FY2027, with a focus on new launches and updating the existing portfolio. While the company currently dominates the 350cc-450cc and 650cc segments, it is required to address emerging threats and move up the value chain. Royal Enfield is also setting up a new manufacturing facility in Andhra Pradesh, which is the company’s first plant outside Tamil Nadu. Let’s see the details.
5 new launches, 13 updated models
Royal Enfield will launch 5 all-new motorcycles in FY2027. These include Himalayan 440, Scram 450, Bullet 650, Himalayan 750 and Continental GT750. Entering the 750cc high-performance premium segment is a major strategic development for the brand. It serves multiple purposes such as allowing Royal Enfield fans access to more premium upgrade options.
With its 750cc range, Royal Enfield will have more firepower to take on the leading brands in both the domestic and global markets. While the brand’s current portfolio is limited to bikes up to 650cc, there were several high-powered bestsellers in the past. For reference, the original Interceptor was equipped with a 750cc engine. There was also a Model K, which came with a massive 976cc V-twin engine. The company also produced a 770cc V-twin, which was used by Allied forces during World War I.
Royal Enfield will introduce updates for 13 bikes in the 350cc-450cc segment. Its aim is to add value to customers and deal with the increasing competition in the sector. Brands like Triumph, Honda and Harley-Davidson are aggressively targeting this segment with a wide range of products. Domestic brands like Hero MotoCorp, TVS Motor and Bajaj are also raising their game in this sector.
Even with plenty of rivals, Royal Enfield continues to dominate the 350cc-650cc motorcycle segment. The company reported record dispatches of over 12 lakh units in FY2026. Domestic sales stood at 11.07 lakh units, while exports contributed 1.30 lakh units. For FY2027, Royal Enfield is targeting double-digit growth in production to around 13.20 lakh units. Production in FY2026 was 12.40 lakh units, a growth of 23% year-on-year.
New AP Plant
To meet the increasing demand for its bikes, Royal Enfield will set up a new plant in Andhra Pradesh. It will be a manufacturing facility and vendor park located in the Satyavedu area of Tirupati district. The project involves an investment of Rs 2,200 crore and has been approved by the Andhra Pradesh State Investment Promotion Board.
Royal Enfield’s new plant is being developed in two phases, targeted for completion in 2029 and 2032 respectively. When fully operational, the new plant will add 9 lakh units annual production capacity. Royal Enfield’s current production capacity is 15 lakh units per year. The new plant will create 5,000 direct and indirect employment opportunities.
